Hunting for women’s workwear, they hit up a handful of ­business-casual retailers all along the price spectrum, from Banana to Barneys. The lacklustre options convinced Christeson and Turner that they had a viable start-up idea: a company dedicated solely to workwear a woman would actually want to wear. MM.LaFleur, another online retailer, calls itself a “wardrobe solution for professional women”. “I wanted to create a space where we celebrated professional women,” LaFleur said. Les Lunes hosts the Badass Women’s Club, a group of Bay Area professional women who meet biweekly to talk about their careers.

Source: The Edge Markets August 24, 2017 03:22 UTC