Super Smash double headers, broadcast on Spark Sport, have exposed women’s cricket to a new audience, and hopefully inspiring the next generation into sport, she said. In September New Zealand will host the Rugby World Cup, followed by the Cricket World Cup in February 2022. Women in Sport Aotearoa chief executive Rachel Froggatt congratulated Cricket Wellington for “their creativity” and “commitment” to supporting women’s sport. It also demonstrates to decision-makers and funders why women’s sport should receive increased resource and investment.”Showing support for women’s sport also helps it recover from the effects of Covid-19, she said. “It’s important to support women’s sport so that it recovers the positive growth it was experiencing before the pandemic.”

Source: Stuff January 22, 2021 15:56 UTC