Colombo, 24th September 2021:The SLIM Research Bureau (SRB), the research arm of SLIM, recently launched the first issue of the second volume of the South Asian Journal of Marketing (SAJM) together with the Sabaragamuwa University of Sri Lanka and Emerald Publishing, UK. The South Asian Journal of Marketing is the first-ever Emerald Journal established in Sri Lanka in association with Emerald Publishing, UK. Professor Uditha Liyanage was an Honorary Fellow Member of the Sri Lanka Institute of Marketing (SLIM), a past member of the Board of Study at SLIM, a Chartered Marketer and a Fellow of the Chartered Institute of Marketing (CIM). This issue is dedicated in his memory with extreme regard and aims at honouring his dedication to the marketing arena. The South Asian Journal of Marketing (SAJM) features an open-access format, which ensures enhanced visibility and global exposure.

Source: The Nation September 23, 2021 14:48 UTC