Ricky Martin and ‘Livin’ La Vida Loca’ ushered in pop’s ‘Latin explosion’ in 1999. Too bad it wasn’t real.
“Livin’ La Vida Loca,” a ska-infused, fast-paced earworm about a seductive, sinister woman living on the edge, was released on March 27, 1999. Although the instant ubiquity of “Livin’ La Vida Loca” might suggest otherwise, Martin’s success did not come overnight. The end result was “La Copa de la Vida,” an infectious samba-inspired banger that became a global hit. Latin pop star Ricky Martin performs during a concert in Las Vegas in 1999. Latin pop star Ricky Martin performs in Las Vegas in 1999.
Source: Los Angeles Times May 20, 2024 13:00 UTC
