We saw it happen in 2016 when she easily outshone Coldplay during its own Super Bowl halftime performance. We saw it happen last year when she remade the world’s most prestigious music festival as Beychella. The hymn-like “Bigger” touches on the ideas of legacy and cultural ownership that ran through “Everything Is Love,” the recent duo album Beyoncé and Jay-Z released as the Carters. You can understand “The Gift’s” African focus as part of the branded “Lion King” universe. But for Beyoncé it also signals her excitement about a moment when pop feels as globalized as it ever has.

Source: Los Angeles Times July 21, 2019 21:53 UTC