Researchers from the University of Evansville asked people to think about wine, whisky or tequila, before responding to a series of mindset questions. If your favourite drink is wine, you're probably seen as elegant, classy and sophisticated. But if you prefer whisky, you're likely perecived as strong, confident, and masculine. If your favourite drink is wine, you're probably seen as elegant, classy and sophisticated. According to the researchers, the findings suggest that learned associations for different alcoholic drinks can influence how people feel.
Source: Daily Mail March 11, 2026 15:49 UTC