[Courtesy]A report conducted by live video production firm Grabyo has revealed most sports fans would rather watch live matches and events on streaming platforms than on pay-TV broadcasters. According to the indepth report seen on Wednesday by The Standard Sport, most sports supporters prefer streaming because it has more flexible pricing and greater accessibility. Grabyo showed 79 per cent of sports fans worldwide would only watch live events on online streaming platforms, such as DAZN, ESPN+ and Kayo Sports. [Courtesy]Pay-TV subscriptions for sports channels have dropped 9% globally since 2019, while 65per cent of sports fans are paying for online streaming services. 65 per cent of fans would want to see more live sport on social media while 54 per cent would want to see more instant highlights published on social spaces.

Source: Standard Digital July 21, 2021 12:11 UTC