Reliance Retail ethnic handicrafts initiative, Swadesh, has launched the first partnership with l Falguni Shane Peacock. This collaboration expanded into a deeper strategic alliance aimed to enhance Swadesh’s ethnic handicrafts offerings. “The collaboration will evolve into a deeper strategic partnership in the near future,” one of the executives said. Reliance retail has close to dozen existing tie ups with luxury designers including Satya Paul, Ritu Kumar and Manish Malhotra. Reliance Retail noted in its earnings that the business expanded its network by opening 331 stores during the quarter, taking the overall count to Rs.

Source: Economic Times July 26, 2024 18:28 UTC