Private equity group Consortium Brand Partners announced Wednesday it has acquired actress Reese Witherspoon’s fashion and lifestyle brand, Draper James, through a majority stake. Draper James store in Nashville, Tennessee. Following the deal, Consortium Brand Partners said Draper James products would continue to sell online on the company’s website and at its three retail stores and in Kohl’s. In the future, the private equity group said, consumers could expect to see Draper James merchandise expand into the big box home improvement space, department stores, pet store chains and overseas. “Draper James was inspired by a deep personal connection to my roots, my family, and the women who shaped me.

Source: CNN September 06, 2023 15:42 UTC