Ratings up, future bright: NFL rebounds off troubled seasons The most compelling dramas in the NFL this season unfolded on the field, not off itThe most compelling drama in the NFL this season unfolded on the field, not off it. And certainly the Super Bowl will offer an opportunity to discuss Chiefs receiver Tyreek Hill's history with domestic violence and the NFL's response to it. “The NFL is in a better space leading up to the ... Super Bowl, than they have been in a few years,” says Bettina Cornwell, the academic director at University of Oregon's Warsaw Sports Marketing Center. All of which bodes well for the league as it approaches the end of its current TV contract. “A fun Super Bowl matchup, betting and international games may drive interest and opportunity,” Cornwell said, “but big issues continue to percolate.”

Source: ABC News January 27, 2020 07:41 UTC