To make profits at the cost of consumers’ health many companies mix cheap palm oil in mustard oil”. The Advertising Standards Council of India (ASCI) has rapped yoga guru Ramdev’s Patanjali Ayurved Ltd for “false and misleading” advertisements that also “denigrate” rival products. In the “food and beverages” segment, it found that the ad for ‘Patanjali Kachi Ghani Mustard Oil’ made claims that were “misleading” and “not substantiated”. It further said that there was little evidence of the cleaning benefit of its professed ingredients, and declared the claim as “misleading by ambiguity”. The ad had claimed that, “Other than Kacchi Ghani process most of the other edible refined oils and mustard oil are made using neurotoxin Hexagon solvent extraction process.

Source: Hindustan Times May 27, 2016 05:33 UTC