President Trump’s ‘spy’ and the dark art of branding - News Summed Up

President Trump’s ‘spy’ and the dark art of branding


President Trump's 'Spygate' is a dishonest and effective branding exercise, says columnist Eugene Robinson. (The Washington Post)President Trump's 'Spygate' is a dishonest and effective branding exercise, says columnist Eugene Robinson. (The Washington Post)President Trump has many limitations, to put it mildly, but he is brilliant at the dark art of branding. Witness how Trump is trying to use the word “spy” as a weapon against the FBI, the Justice Department and special counsel Robert S. Mueller III’s investigation of Russian interference in the election. Trump’s success in making some people believe his campaign was “spied on” does not deter Mueller from his appointed rounds.


Source: Washington Post May 24, 2018 21:44 UTC



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