The prediction is based on an inflation rate of 9.6% - the Office for National Statistics' (ONS) average rate for alcoholic drinks in the year to December 2023. Their study found the average cost for a pint at a Premier League stadium could more than double from the current price of £4.60 to £9.57 by 2030 - a yearly increase of 62p. "Using inflation figures from the ONS, we can estimate what prices football fans could pay for a match day pint. In London, the average beer price could increase to £11.27 by 2030. By comparison, football fans outside London could end up paying around £8.48 for a pint at their preferred stadiums.

Source: The Times January 27, 2024 11:22 UTC