There is no science in most of luxury, it is traditional—products made the same way for a hundred years. I was intrigued to learn of his scientific background and how passionate Francois is about neuroscience, tech and wellness, all of which has led to his 2016 startup becoming a reality. I studied science and math for many years in high school and eventually to PhD level. Feelmore Labs was born, and Francois left fashion behind to help create an entirely new category. We also have another company looking at clinical applications for our technology for serious cases of insomnia and anxiety.

Source: Forbes March 30, 2021 16:21 UTC