But not all of Pinterest’s users have proven to be lucrative thus far. For the fourth quarter of 2018, Pinterest said its average revenue per domestic user was well over $3.00. As of the second quarter, Pinterest’s international users were generating just 7% as much revenue on average as those in the U.S. To sustainably grow its user base, Pinterest will need to show it can not only attract new users, but retain them. But these interns are just the sort of young, affluent, heavy internet users Pinterest may want to work to attract to keep growing.

Source: Mint August 10, 2021 12:20 UTC