Makers of major mobile phone brands like Tecno, Samsung, Nokia, Motorola, and Blackberry had in the past indicated interest in establishing production plants and had promised to create millions of jobs. Findings also revealed that the market shares of some of the OEMs had been eroded by the emergence of cheaper phone brands. Statistics from Euromonitor showed that mobile phone brands owned by Transsion Holdings, maker of Tecno, Itel and Infinix, have the highest market share in the country. The 2018 report indicated that Tecno had 41 per cent market share, Itel had 25.8 per cent market share while Infinix ranks fourth with 8.5 per cent market share. According to the data, Nokia ranks third in the Nigerian market with 8.7 per cent market share while Samsung devices are the fifth fast-selling brand with 7.6 per cent market share.
Source: Punch February 17, 2019 23:08 UTC