Phone firms turn to software vending as smartphones exhaust Kenyan market - News Summed Up

Phone firms turn to software vending as smartphones exhaust Kenyan market


Huawei, a leading smartphone manufacturer, is among the companies that have turned to vending software solutions in the Kenyan market, while smartphone and other hardware devices remain their primary focus in other markets across the continent. Tanzania has only 22 million smartphones as of September 2024, translating to a penetration rate of just 33 per cent, according to the Tanzania Communications Regulatory Authority (TCRA). The Finnish tech firm last month launched its Ava Fixed Network Software, a Cloud Storage service, and a raft of other software solutions in the Kenyan market, mostly targeting telecommunication firms and mobile network operators. Chinese manufacturer Transsion Holdings, which owns the Tecno smartphone brand, has also evolved into marketing AI software and companion robots in the Kenyan market in efforts to diversify its business. The first units of Tecno’s Dynamic 1 robots – AI-enabled companion and entertainment tools, which have been around for nearly a year, hit the Kenyan market in October, and are targeting high-end tech-savvy users.


Source: Daily Nation November 15, 2024 13:33 UTC



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