Facing these pressures, PetSmart CIO Mike Goodwin found an intriguing solution in an unlikely source—the cable industry. None of those unlocked the innovation that we needed,” Goodwin recalled. With clear aims established, PetSmart’s tech team then openly collaborates with other functions to generate innovative ideas, justify funding and drive implementation. Then everyone can focus on the organization’s value sources and how IT can link tech capabilities,” he said. It clearly helped to deliver the solutions that PetSmart needed to navigate pandemic retailing and service challenges and accelerate its digital transformation.

Source: Forbes May 11, 2021 12:56 UTC