New Delhi: Pepperfry is planning to open 10 more of its concept stores called Studio Pepperfry by December as it tries to catch potential customers early on, a top official at the online furniture retailer said. The company on Wednesday opened its 10th Studio Pepperfry at Kirti Nagar in Delhi. In the online furniture segment, the company competes with Sequoia-backed Urban Ladder Home Décor Solutions Pvt. “We (Pepperfry) believe that we are the leading player in this (furniture) segment (in India), as compared to other competition. However, furniture orders, with an average ticket size of Rs16,000-18,000, bring almost 75% of the revenue.

Source: Mint September 14, 2016 18:56 UTC