NEW YORK, NY - DECEMBER 04: A Peloton stationary bike sits on display at one of the fitness ... [+] company's studios on December 4, 2019 in New York City. In December 2019, Peloton was facing a social media backlash over a Christmas TV ad that missed the mark. CFO Jill Woodworth said during the company's third quarter earnings call that the COVID-19 pandemic has expanded Peloton’s market opportunity “measurably” and accelerated adoption of connected fitness. Peloton will continue to “invest aggressively in new products, software (and) fitness programming”, she said. Competition is growing from fitness clubs, in-studio fitness classes, health and wellness apps, and other branded equipment providers, Peloton has said.

Source: Forbes September 03, 2020 18:45 UTC