With music streaming services scrambling for the East African market, Spotify, becomes the latest addition to the sector following its launch in the country. It joins competitors Deezer, Apple Music and Boomplay, which have been enticing internet-savvy customers in the region. These moves represent Spotify’s broadest market expansion to date,” the company said in a statement. In its expansion, the streaming service said it will be seeking to widen the gap between itself and its competitors and solidify its position as the leading streaming platform globally. “As musicians, we hope that this will be another platform to increase our income and that the streaming service has good intentions for artistes.

Source: Standard Digital February 26, 2021 19:46 UTC