CEO says they are planni­ng to target Middle Easter­n nation­sLAHORE: The Pakistan Furniture Council (PFC) has announced to launch their electronic commerce unit, in a bid to effectively promote and discover new targeted markets for local stuff. Since e-commerce is essential for doing business across the borders more effectively, the council is planning to establish a proper warehouse and logistics system to feed their initiative. Initially, PFC will target few countries, primarily Middle Eastern nations. He said that with this initiative the council will bring experts from best markets to teach locals so their expertise could rise at par with modern furniture markets. He said that currently furniture exports stood at roughly Rs500 million, however, in the coming years the council plans to increase this figure to $1 billion.

Source: The Express Tribune April 07, 2019 03:11 UTC