P&G Ventures, the early-stage startup studio within consumer products behemoth Procter & Gamble, is launching its first-ever Virtual Innovation Challenge, a product pitch contest for entrepreneurs, inventors and startups navigating the COVID-19 pandemic. Innovation stems from being able to adapt quickly to changing circumstances," said Leigh Radford, vice president and general manager at P&G Ventures. Richard Hanbury, founder of Sana, presents during the 2020 P&G Ventures Innovation Challenge at CES. P&G VenturesThe P&G Ventures Innovation Challenge first debuted at CES 2019. The winner, Sana, is a maker of a wearable device that can help treat chronic pain without the use of opiates.

Source: Forbes May 21, 2020 20:46 UTC