Entrepreneurship is becoming an alternative career choice in MENA for those who do not want to be stuck in 9 to 5 jobs. A recent study by Middle Eastern job search platform Bayt.com and British research firm YouGov revealed that 64% of professionals in MENA prefer self-employment over seeking employment in a company. Personal fulfilment, freedom to choose work-life balance, high monetary gains, and the ability to give back to the community are the top reasons cited by professionals who prefer self-employment. About 30% of the respondents who are self-employed mentioned that while their business is well-established, it is not performing well. This can be compared to the respondents who prefer employment in a company.

Source: The North Africa Journal April 13, 2023 11:40 UTC