Most executives in key economic sectors remain vigilant, hopeful that conditions could improve if a new government accelerates policies that effectively stabilise the economy. Online shopping to keep growing at breakneck paceThailand's e-commerce sector is expected to continue to grow by 15% annually, despite high household debt. Competitiveness hinges on embracing sustainabilityWhile the global economy is set to stabilise this year, uncertainty lingers given shifting trade policies, tariff structures and the urgent need for climate action. Climate change reshaping economic outlookClimate change is no longer limited to shifting weather patterns, but is a growing force reshaping Thailand's economic outlook in 2026, according to Treethep Palakavong Na Ayudhya, chief executive of Global Carbon Corporation, a local greenhouse gas management consultancy. Digital growth to support static prospects in 2026Thailand's challenging economic outlook in 2026 is partly offset by continued growth in the digital economy and a much-needed digital transformation of large and mid-sized companies, according to Sigve Brekke, group chief executive of True Corporation.

Source: Bangkok Post January 05, 2026 02:26 UTC