Sheep on Traquair Station, near Lee Stream, spell out letters marking an Otago Daily Times and Rural Life initiative to celebrate the South Island’s food-producing champions. That’s not unusual, given it is what I do, but this article had particular significance for me as someone who is unashamedly passionate about the rural sector yet rarely publicly voices their own opinion. And so the Otago Daily Times and Rural Life are proudly launching Year of the Farmer, a celebration of the South Island’s farmers and growers. To be officially launched at the Wanaka A&P Show next week, rural communities and groups are being asked to nominate their rural champions; the people who make their community a better place to live while sustainably contributing to the New Zealand economy. There is a great opportunity for businesses and organisations to show their support for the rural sector by becoming involved in the campaign.

Source: Otago Daily Times March 04, 2023 00:38 UTC