It’s an experience familiar to every online shopper: You order something extra—socks, some batteries—in order to reach the minimum dollar amount to qualify for free shipping. A few days later, your small, add-on item arrives in a big box, encased in miles of Bubble Wrap and tissue paper. That happened with my recent order on Jet.com, the online retailer that Wal-Mart Stores Inc. recently agreed to acquire. I had placed baby wipes, socks and other essentials in my shopping cart. The total: about $34, or just under Jet’s...

Source: Wall Street Journal August 17, 2016 17:37 UTC