Story highlights John McTernan: Trump is like the arsonist who sets fire to your house, then offers to helpTrump hailed as modern-day Demosthenes for modestly competent speech, he saysJohn McTernan is a former speechwriter for ex-British Prime Minister Tony Blair and ex-communications director to former Australian Prime Minister Julia Gillard. Politicians who understand this employ great speechwriters and pay close attention to the words that they use. Think of Ted Sorensen's work for President John F. Kennedy or Peggy Noonan's for President Ronald Reagan . President Donald Trump, too, has become known for his language -- but for a very different reason. The 140-character form has produced many phrases that have since passed into common usage such as "sad!"

Source: CNN March 01, 2017 16:32 UTC