These social media influencers have millions of followers, and they intentionally or unintentionally endorse businesses and lifestyle choices that are unsustainable. We need to consider two aspects here: First, how and why do social media influencers matter? Social media and digital technology have advanced to the point where the so-called social media influencers have the power of reaching millions at their fingertips. At the same time, our lives are flooded with opinions and viewpoints, and we rely on social media for information. So, with massive following online, social media influencers can promote and establish an idea.

Source: Dhaka Tribune September 06, 2021 02:28 UTC