UK website visitors plunge almost 80% with visits to global website down by two-thirdsThe number of music, theatre and sports fans using tickets website Viagogo has plummeted after its adverts were banned from Google. Google removed Viagogo from its paid-for search results in July, accusing the company of breaching its advertising rules. Before Google imposed the ban, Viagogo’s UK website attracted 4.5m visitors in June, according to analytics service Similar Web. Over the same period, the company’s global website Viagogo.com also suffered a steep decline, down from 15.3m visits to 4.5m. However, as a global business we employ multiple marketing methods, to ensure we can reach the widest global audience effectively,” the company said.

Source: The Guardian October 06, 2019 16:18 UTC