Premier League newcomers Norwich have terminated their commercial deal with betting firm BK8 Sports amid outrage over sexually provocative marketing content. The Sky Bet Championship winners announced on Monday the lucrative partnership with the Asian company, whose name would have been emblazoned on the club’s shirts next season. Club statement on BK8. — Norwich City FC (@NorwichCityFC) June 10, 2021A statement on the club’s official website said: “Norwich City can announce the mutual termination of the club’s commercial partnership with BK8. 🤝 Announcing our principal club partner for 2021-22… pic.twitter.com/EO86jMffGw — Norwich City FC (@NorwichCityFC) June 7, 2021“On this occasion, we made an error of judgement.

Source: Express June 10, 2021 08:48 UTC