The fading industrial city was the site of riots after the assassination in 1968 of the Rev. Baltimore’s mayor at the time, William Schaefer, was a tireless promoter, and he turned to advertising executives to try to attract tourists. Their idea: Charm City. After spending a weekend in Baltimore last year, one of our travel writers declared, “Charm City has raised the charm quotient considerably.”Chris Stanford wrote today’s Back Story. _____Your Morning Briefing is published weekday mornings and updated online.
Source: New York Times June 07, 2018 20:01 UTC