On the homepage of its investor relations website, Nike calls itself “a growth company.” It looks like the world’s largest sneaker company just validated that statement. “Nike continues to win with consumers in China,” Nike chief financial officer Andy Campion said on a conference call. In North America, Nike’s largest market, the company saw strong demand, with sales up 9%, led by demand for both its shoes and its apparel. The Swoosh brand's constant-currency sales jumped 14%, to $8.9 billion, while Converse sales rose 6%, to $425 million. In addition to expanding its own online sales, Nike has begun to sell direct on online giant Amazon.
Source: Forbes December 21, 2018 02:02 UTC