New iPhone Problems Highlight Apple's Broken Strategy - News Summed Up

New iPhone Problems Highlight Apple's Broken Strategy


Of 42 Apple suppliers, he wrote, 37 of them “reported worse than seasonal sales” in February. Apple Insider’s Roger Fingas:The company's iPhone sales dove 15 percent in the December quarter, leading to lower-than-anticipated revenue of $84.3 billion. This was blamed primarily on the Chinese market, where competition from lower-cost local smartphone brands overlapped with Apple once again hiking iPhone prices. The company has tried a variety of pricing tactics to revive iPhone sales, but these appear to be lessening the damage rather than turning things around. Some analysts have predicted that Apple won't see a true recovery in iPhone demand until 2019 models launch this fall.


Source: Forbes March 14, 2019 01:41 UTC



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