New group to support small firmsMr Sangsuk, centre, says marketing is not only about promotion, but also building a competitive advantage, creating value and ensuring sustainable growth. The Thailand Entrepreneur Marketing Association (TEMA) has launched with a mission to strengthen Thai businesses through strategic marketing expertise, knowledge sharing and hands-on advisory support, positioning itself as a strategic partner for small and medium-sized enterprises (SMEs) navigating mounting economic headwinds. "We aim to support 10,000 SMEs in 2026, create impact for 1,000 businesses, and ultimately reach 330,000 SMEs nationwide in the future," said Mr Sangsuk. "The world offers enormous opportunities for small SMEs," said Mr Sangsuk. Regarding responses to crises, Mr Sangsuk said entrepreneurs must work harder, be more diligent, and create more value rather than just lower prices.

Source: Bangkok Post March 09, 2026 01:29 UTC