GettyThe response to Monday's big announcement that CBS Sports Network will televise 40 WNBA games in 2019 and at least one year beyond was universally positive, as it should be. "Through our partnership with CBS Sports Network, the WNBA is joining an elite lineup of premium sports programming," NBA Commissioner Adam Silver said in a release. CBS Sports Network is available to 98 million homes with over 44 million subscribers, per their last update I can find, so this is a pretty big deal for visibility. Now the league has inventory which typically appeared on NBA TV in recent seasons, an in-house entity, or WNBA League Pass, a subscriber-only venue, going to CBS Sports Network instead. That's the true significance of the CBS Sports Network deal.

Source: Forbes April 23, 2019 13:30 UTC