Apple iPhone 14 Pro Max concept showing the expected higher $1199 price @VadimYuryev @Shaileshhari03Kuo explains that the average ASP for iPhone 14 models will be circa $1,000-$1,050 “due to two iPhone 14 Pro’s price hikes and higher shipment proportion.”Breaking this down is difficult, but Kuo’s numbers indicate that the iPhone 13 range’s ASP was closer to $900. This means customers are expected to pay, on average, roughly $150 more when buying an iPhone 14 compared to an iPhone 13. Furthermore, Kuo says more people will buy iPhone 14 Pro models, despite their price rises. This will lift the starting prices for the iPhone 14 Pro and iPhone 14 Pro Max to $1099 and $1199, respectively. Leaked schematics suggest the iPhone 14 will be almost identical to the iPhone 13 MySmartPriceSecond is the push because there is likely to be palpable disappointment in the standard iPhone 14.
Source: Forbes August 14, 2022 04:03 UTC