A new heated steering wheel from Jaguar Land Rover is focused on safety, not comfort, as researchers aim to find less intrusive ways to keep our eyes on the road. “(W)e are committed to continuously improving our vehicles with the latest technological developments as well as preparing the business for a self-driving future,” said Alexandros Mouzakitis of Jaguar Land Rover in a release. If the product gets to market, drivers will be able to adjust the technology depending on their own comfort levels, and it could be also used to let drivers know when they’re low on fuel. Beyond safety, it could even alert drivers to upcoming tourist spots or popular events that might take their fancy. Quoting U.S. government figures and trumpeting the technology’s possible benefits, Jaguar Land Rover says that distracted driving accounts for one-in-ten deadly car accidents in America each year.

Source: National Post June 06, 2019 15:45 UTC