Netflix has announced plans to feature Ikorodu Bois in its Oscar Weekend Film Brand Campaign. The Ikorodu Bois are a group of brothers and one cousin from Lagos, Nigeria, who remake their favorite movie trailers in their free time. The company, in a statement made available to The PUNCH, said its campaign was targeted at celebrating fans for the important role they play — for watching, loving, discussing, and even recreating Netflix movies. The statement read in part, “Netflix’s wide reach has woken up a new generation of global film fans, allowing them to discover more diverse perspectives, see themselves reflected and inspiring new forms of movie-love. He said, “We want to celebrate everyone’s love of movies and the Ikorodu Bois personify a new generation of global film fans, discovering movies for the first time, all over the world.

Source: Punch April 24, 2021 15:44 UTC