Photo: ReutersNew Delhi: Nestlé India Ltd, the maker of Maggi instant noodles, now wants to sell packaged breakfast cereals in India, a market where the majority of the 1.3 billion people still prefer a home-cooked breakfast. said in a statement on Wednesday that it will start selling Nestlé Breakfast Cereals from Cereal Partners Worldwide (CPW), a joint venture between Nestle SA and American firm General Mills Inc., in India this year. We are therefore pleased to be introducing Nestlé Breakfast Cereals in India. India’s breakfast cereal market is projected to touch Rs2,610 crore by 2020, according to market research firm Euromonitor International. According to Euromonitor, US-based Kellogg dominated India’s packaged breakfast cereal market with a 37% share (value terms) in 2015.

Source: Mint May 09, 2018 17:03 UTC