Nairobi is the leading destination for Fast-Moving Consumer Goods multinationals looking to expand into Middle East and Africa, a survey by global business research firm Infomineo suggests. Johannesburg is the leading destination for Africa, the report says. “Nairobi, in Kenya, is the leading destination for the FMCG companies and tends to be the top choice for organisations looking to service Eastern Africa,” the report, published yesterday, says. Casablanca, the largest city in Morocco, has the highest growth rate overall, while Dubai has the highest count. The financial hub plans are geared at promoting a well-functioning financial system to accelerate economic growth and establish Kenya as a leading financial centre in Eastern and Southern Africa.
Source: The Star April 18, 2017 20:26 UTC