Evans and his game studio created cannibalistic adventure game Dread Hunger with the goal of getting about 10,000 players in the United States. Dread Hunger is a survival game set on a ship of arctic explorers in the late 1800s. But the game in its gory glory has become a huge success in China through word of mouth alone. Evans​ says however the surprise success of Dread Hunger has brought with it some “monstrous challenges from every angle” for the Christchurch company. They buy the game, they play the game on average 10-15 hours over a few weeks, then they move on.

Source: Stuff April 24, 2022 09:20 UTC