Cricket chiefs have been criticised by the head of the NHS in England for encouraging children to “fill up with snacks and junk food” by allowing the logos of crisp, popcorn and salted nut brands to be emblazoned on club shirts. The shirts will be worn by players in a new tournament, The Hundred, which the England and Wales Cricket Board (ECB) hopes will make the sport more appealing to “mums and kids”. The ECB, however, was forced on to the back foot by criticism from health campaigners after it emerged that each team in the competition will have the logo of a snack brand on their shirts, including Hula Hoops, McCoy’s, Skips, Tyrrells, Butterkist and Popchips, as part of a sponsorship deal with the…

Source: The Times October 08, 2019 16:07 UTC