With the launch of trade houses in Egypt and Togo, the Nigerian Export Promotion Council, NEPC, is targeting a 40 per cent increase in the country’s exports. Speaking during an event entitled, ‘Advocacy Programme on Export Trade House, Cairo, Egypt’, in Abuja, the Chief Executive Officer of the NEPC, Dr Ezra Yakusak, said the export trade houses were targeted at driving market access for Nigerian products. This is further necessitated by the need for aggressive marketing to increase productivity, enhance expansion and facilitate economic growth through non-oil export. Chief Executive Officer of Agramverdi, the partner company in Cairo, Ghazwan Minsallati, noted that the idea of Egypt came because of the demand of Nigerian products in the country. Exporting more, according to Yakusak, was the major reason for setting up export trade houses across Africa.

Source: The North Africa Journal June 19, 2022 04:22 UTC