Increases Total Viewership vs. Last WeekImproves Competitively Year-Over-Year By Double Digits vs. ABC, Including Narrowing A25-54 Gap for 15th Straight WeekSeason to Date, ‘Nightly News’ Closes A25-54 Gap Vs. ABC by 26% vs. Same Time Period Last YearWeek of March 6: Ratings HighlightsNightly News is the #3 most-watched program in all of TV last week in total viewers, averaging 7.070 million total viewers, excluding specials, sports & syndicationNightly News increases total viewership by +2,000 vs. last weekNightly News improves competitively in year-over-year measurements across the board by double digits, including narrowing the A25-54 gap vs. ABC for the 15th straight weekSeason to date, Nightly News improves its competitive position versus ABC by 26% in the A25-54 demo compared to the same time period last yearWeek of March 6: Nightly StatsAverages 7.070 million total viewers, topping CBS by +2.103 million (+42%) Increases viewership by +2,000 vs. last week In year over year, Nightly cuts total viewership gap vs. ABC by 18%Averages 1.098 million A25-54 viewers, beating CBS by +380,000 (+53%) Nightly News cuts the year-over-year A25-54 gap vs. ABC by 28%Averages 735,000 A18-49 viewers, leading CBS by +259,000 (+54%) Nightly News cuts the year-over-year A18-49 gap vs. ABC by 11%Across digital, Nightly delivers 16.0 million video views and 1.7 million hours viewed on & off network platformsOn YouTube, weekday episodes reached 902,000 views and 642,000 viewersWEEK of MARCH 6-12, 2023Program P25-54 P18-49 P2+ Imps Imps Imps NBC NIGHTLY NEWS 1,098 735 7,070 CBS EVENING NEWS 718 476 4,967 ABC WORLD NEWS TONIGHT 1,297 882 8,396Note: Ratings now reflect the addition of Out of Home (OOH) viewership that began being measured on Aug. 31,2020 across only 44 markets tracked by Nielsen Media Research. NBC Nightly News, World News Tonight and CBS Evening News’ ratings are comprised of telecasts with regular titling and include afternoon and overnight airings on owned stations. Digital ratings sourcing: Adobe Analytics and Partner Portals; YouTube Analytics Portal.
Source: Forbes March 14, 2023 15:41 UTC