Ian MorrisAccording to LetsGoDigital Samsung has trademarked "360 Round" with the EU Intellectual Property Office (EUIPO). The EU trademark page has a list of areas that the trademark request falls into, and it's heavily based around photography. Further evidence is implied by the model number, which is RM-R260 while the previous 2017 Gear 360 model is SM-R210. This isn't a new idea, as the original Gear 360 camera was spherical. Both the KCC and EU trademark have been submitted in the last seven days.
Source: Forbes August 28, 2017 15:33 UTC