Mutual fund is one such investment option doing just that. Participation of retail investors in equities via mutual funds has risen, with 5.9 million folios added in financial year (FY) 2016, of which 5.45 million were retail folios (according to data from Association of Mutual Funds of India). Likewise, in order to offer a smooth buying experience for mutual fund investors, one of the small things that will have a big impact is avoiding duplication of KYC (know your customer) and making it easier for investors to invest in mutual funds. Investments into mutual funds are made via bank accounts of individuals. To summarise, a simplified and smooth on-boarding process for investors will be a key enabler for the growth of the mutual fund industry.

Source: Mint October 27, 2016 10:29 UTC