Mountain Equipment Co-op CEO David Labistour says his company has decided to stop selling outdoor equipment brands linked to a U.S. gunmaker because it wants to be "a catalyst for a conversation around gun control." What message is MEC trying to send out by halting the sale of brands owned by Vista Outdoor? What we've chose to do is to focus on the issue of gun control. But we are trying to put pressure on people to have that conversation and to talk about responsible gun control. Mountain Equipment Co-Op doesn't sell any weapons or ammunition, but does sell a variety of products that are made by Vista Outdoor, a U.S. company that also makes weaponry.

Source: CBC News March 01, 2018 23:15 UTC