Teen TV star Mika de la Cruz has never colored her hair. It was therefore a major event when she finally agreed to do so after signing up as brand ambassador of Japanese coloring brand Liese Creamy BHC. “I agreed to do this because I looked into the brand’s ingredients and saw how it has royal jelly extract that moisturizes and hydrolyzed silk that protects hair, making it soft even after treatment,” de la Cruz added. Specifically for the Filipino dark hair, the brand recommends the line’s varying brown to blonde highlights, which come out natural and “beachy” given the tropical climate. Keratin is a protein that comprises 95 percent of the hair, and serves as protection for the hair’s outer layer and strengthener for its inside.

Source: Manila Times July 05, 2017 14:15 UTC