Spread the love1 ShareLatest research on middle east social media usage trends highlights the increasing prominence of visually led social media in the region, and the ongoing popularity of WhatsappThe use, and adoption, of social media continues to rapidly evolve. This 2017 research and industry round-up highlights the increasing prominence of visually led social media in the region, and the ongoing popularity of Facebook’s different products. 10 key findings identified from the past year:WhatsApp remains the most popular social media channel, based on usage, among Arab Nationals. Social networks are a popular means to keep up with the news in the Middle East, as elsewhere. Social media in the Middle East, as elsewhere, has evolved from simply a form of social networking to a valuable business strategy and even a political tool.

Source: The North Africa Journal February 19, 2018 09:11 UTC